How Golf Can Be Like Recruiting Salespeople

While helping organizations find great salespeople is an important part of my business, many company leaders I speak with feel they can do just as well or better on their own.

That’s because they expect the salesperson they hire to be good enough; and, in their experience, it is too expensive to get help. So they will “settle”. (They don’t know I can help for less than 20% of most recruiter’s fees!)

When they settle for an average salesperson, turnover is often a problem.

Many leaders seem to expect less from their sales team than other departments. Perhaps it is because 74% of salespeople are mediocre or worse.

It doesn’t have to be that way. Check out this article by Dave Kurlan to get some insight into recruit self-starting, independent team players who over-achieve sales goals.

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